Monday, 24 December 2012

Mixing Art: Holiday Glam!

I love December, it is hands down my fave month of the year. Not only because mom+ kid brother and I celebrated our birthdays this month, but because everything around is all bright, sparking, in festive spirit and overall in a merry-making mood.
[More information on these pieces here]

 Nothing says holiday glam quite like glitter and bling, plus it has been one of 2012's biggest trend, so I decided to share with you two of my fave glitter themed collages for the last segment of 2012's 'Mixing Art' post.
[More information on these pieces here]

As we say goodbye to 2012, here's wishing you all a splendid and wonderful Christmas and Happy Holidays.

Till then, tra-la,
 Amena!!
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Wednesday, 19 December 2012

Dare To Bare With FASTRACK Bags.

When I started my blogging journey never in my wildest dreams did I think that at one point I would be the only Bombay based blogger to be invited to attend an event organised by one of India's leading youth accessories brand- Fastrack.
And yet, who in their right mind would miss out on such a wonderful opportunity. Along with attending the ‘Dare To Bare’ collection launch fashion show, I also had an opportunity to interact with Ronnie Talati the Vice President & Business Head of Fastrack & New Brands.
 After speaking with Marketing Head, Simeran Bhasin and Retail Operations & PR Head, Hemal Panchamia I finally have a better understanding of the brand as well as its latest collection.

Fastrack, the unconventional fashion brand has managed to established itself as 'India's leading youth accessories brand', chose to unveiled its latest range of 'Fashion Backpacks' at the F Bar and Kitchen in Bengaluru. 
With a strong belief that backpacks aren't always just about carrying things around, this season Fastrack is showing us the most stylish way to move with the launch of their new collection of backpacks.
The latest collection of backpacks is a perfect combination of the function and fashion and is all set to spice up your wardrobe.
The latest collection of backpacks come with ergonomic back support and well organized interiors. Plus, the unique materials and  eye catching prints are sure to make you want to garb one for yourself.
The latest collection of Fastrack has so many stylish and trendy backpacks to chose from, I just had to share with you all some of my favourite pieces.
[More details on there bags here]

What I love about the ‘Dare to Bare’ FASTRACK Fashion Backpack Collection:

The traditional backpack has been given a stylish makeover. No more an old- fashioned, monochromatic, simple utility piece, it has been transformed into a must have accessory. From different shapes to bold prints and bright colours, these backpacks are a perfect combination of fashion and function.

Even though Fastrack is a leading youth brand, the variety of bags and backpacks are for those not only young in age but also young at heart. The diversity of style, fabric and colour is bound to appeal to anyone who is, “Bold, stylish, casual and lots of fun”.

Keeping its target audience in mind the bags and backpacks have been reasonably priced.

Other than trendy backpacks and bags for men, Fastrack also offers a stylish 'Girl’s Collection'.
Unique metallic details, vibrant hues and extended utility makes them a must have this season. Small enough to be carried anywhere and big enough to hold all your essentials. 
[More details on the FASTRACK accessories here and on the other products here]
{All the three looks have been exclusively styled with Fastrack acessories-bags, purse, sunglasses and watch}

Speaking about the collection, Ronnie Talati had wisely said: “Fastrack backpacks combine high fashion with function and will form an integral part of any youngster's wardrobe.” That is exactly what the latest 'Dare to Bare' collection is all about.
Not only did I have a wonderful time at the event but also a better knowledge and understanding of the Fastrack brand. After viewing its latest collection first-hand I can't help but agree that Fastrack is '
India's leading youth accessories brand'.

Till then, tra-la, 
Amena!!
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Wednesday, 12 December 2012

Guide to Bridal Style: How to Choose Your Wedding Outfit

This post was written for and featured on Style Mynt {Myntra.com}. I like to thank the team of Style Mynt and Myntra.com for the wonderful opportunity.

Before I decided to switch lanes and join the fashion blogging bandwagon, I was a full time practicing fashion designer. In my years as a designer I have met almost all kinds of clients. Each with its own set of different demands and drama. But, there was one set of clientele that wanted the exact same thing- ‘The perfect wedding outfit’
It did not matter if she was a ‘no to everything’ bride or ‘I want it all’ bride or the kind who was inspired by all things Bollywood or the type whoes only words were ‘Mummy, you say na’.
One thing all brides insist on having is an outfit that is ‘unique’ and ‘very different’, but at the same time ‘perfect’.  Now, short of having fairies and genie create the ‘perfectly unique’ wedding dress most brides have to make do with what can be humanly created.
Lucky for you, all you need are these simple, easy-to-follow bridal fashion guidelines to make sure that your wedding outfit is the perfect one for you.

[Images Via: PinterestMaharani WeddingsBeautiful Indian Brides]

1. Know yourself and the outfit will follow: The most important thing is to know your body type, structure, skin tone, assets and flaws. Once you know yourself it will be easy for you to decide which silhouette and trend compliments you and which should be completely avoided.

2. Fit over Fad: If there is one thing that should be perfect about the wedding outfit it is the fit. Remember, you have to spend a good amount of hours in that dress. Being uncomfortable in the name of vanity or style is as good as inviting disaster. Even for a second you feel the outfit is too tight or too loose ask for an alteration or a different piece, but do not knowingly go for an oversized/undersized piece.
Tight choli, pinching shoes, choking necklace or constricting ghagra will make you irritable. Choose an outfit that transforms you in beautiful ways, not one that require things that your body can’t deliver.
[Images via: Pinterest, Beautiful Indian Brides, Pinterest]

3. Go with the right support: Whether it is people or undergarment the right kind of support goes a long way in helping a bride make wise decisions. At every trial and fitting you must wear the same undergarment as the one you will wear on the D-day. Repeat after me: Not similar, but SAME. The right undergarment not only offers much-needed support but also has the potential to literally make or break the look.

4. Make sure it is weather and location friendly outfit: When is the wedding and where is it going to take place should be considered before picking a wedding outfit. One cannot wear a corset blouse to an open-air winter wedding. Nor can one wear heavy silk sarees to a beach wedding. Picking a dress according to season and location is both stylish as well as comfortable.

5. Sometimes less is best: Wanting too many different looks or too much of the same look is every bride’s hamartia. You just can’t help but want to put all your favourite ideas into that one outfit. Lucky for us, Indian weddings have 2-3 pre wedding rituals, which give you ample scope to wear different look for different occasions. Keep 1 or 2 favourite looks for the D-Day outfits and work around them. In matters of bridal fashion sometimes less is best.
We Indians love our bling, and nowhere does our bling shine best than at our weddings. Saying that, not every set you have should be worn on your wedding day. Pick the one that complements your wedding outfit and leave the rest for other occasions. The aim is to look like a beautiful bride and not a Christmas tree. 
[Images via: Maharani Weddings, Beautiful Indian Brides, Pinterest, Beautiful Indian Brides]

Also at no times should you take an entourage with you. Remember, “Too many relatives ruin a wedding dress”. Just bring along two or three helpful realities/friends instead of 10 highly opinionated aunties and mummyjis.

Plus, it’s important to know what you want, but being a “I know it all’ kind of a bride is a tad bit risky. Similiarly, agreeing to everything as well is not adviasabe either. Keeping an open mind, being flexible as well as good communication are the building blocks of a perfect wedding outfit.
Lastly, have a budget and make sure the designer sticks to it and never every buy/finalize an outfit without fully trying it out.

It does not matter if you are tall or short; fair skinned or dusky, round or petite. All you need to do is keep these simple guidelines in mind when picking a bridal dress and you too can have your very own perfect wedding outfit.

{More bridal outfit ideas here and here}

Till then, tra-la,
 Amena!!
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Saturday, 8 December 2012

Styled With LAVIE

While a lot of women have a thing for shoes, I am complete a bag {and jewellery} lady. When I got an invite to attend the Autumn-Winter collection launch of Lavie, wild horses could not stop me for attending it. {For those who don not know, Lavie is one of India's finest bags and accessory brand}.
To be honest, till I went for the launch my knowledge of Lavie as a brand and its products was restricted to two things: One, Kareena Kapoor is its brand ambassador and two, it was primarily a bag brand. Nothing more, nothing less. I had no idea as to how versatile the brand is and how splendid its new collection would be.
 But, after firsthand viewing the latest collection, I can honestly say, I am a fan of all things Lavie.
Along with viewing the new collection, I also had an opportunity to interact with Lavie’s Marketing & PR Head Anupam Sehgal and Fashion Consultant Pria Agni.
[Posing with some of my fave LAVIE bags and Lavie's Fashion Consultant, Ms Priya Agni]

Before I share my views about the new collection, let me introduce you to it.
Lavie offers a variety of bags in different shapes, sizes and styles, catering to the modern Indian woman. From working woman tote to party clutch and from chic laptop bag to cool stachel there is something for everyone.

The colour palette of the new Lavie collection is a mix of classic autumn/ winter shades- black, brown, burgundy -as well new bright and bold colours. Tangerine, red, neon green, oxblood, blue, yellow, pink, are some of the eye-catching colours to choose from. 
For those who want something on the classic lines, there is a wide variety of leather, textured and tribal inspired pieces to choose from.
With the festive and wedding season in full swing, Lavie offers a range of stylish party bags and trendy clutches.

Keeping the needs and demand of the modern woman in mind, Lavie replenish their stocks with new designs every two week. The brand's philosophy is to not stick with a particular design or style for too long, but to constantly offer something fresh and new to its consumers.

What I love about LAVIE Autumn-Winter Collection:
From tote to clutch to hobo to laptop bags, from leather to canvas and from oxblood to gold to navy the choice in shape, style, colour and material is very wide and versatile. Literally, women of all ages, job profiles and preference can find something to suit her style.

Since Lavie updates its stock with new designs every two weeks, there is no monotony  or repetitiveness of style. Plus, at any given time there is always something new available.

The Autumn-Winter collection is a perfect mix of classic styles and new trends.

Along with being very stylish, Lavie bags are reasonably priced. The average price of a Lavie is Rs.2500/- {Price range Rs.1800- Rs.4500}


Not only are the bags available at the Lavie stores and retails outlet such as Shoppers Stop and Bagzone, but one can easy buy them from a number of websites such as Flipkart, Jabong and Yebhi.


As much as I loved the entire collection, here are some of my favourite Lavie pieces.
[Salina Quilt Clutch Rs. 2390, Rosemary Medium Satchel Rs. 2990, Cedarwood Large Tote Rs. 3090]

With a wide variety to choose from, here are some of my Lavie bag styling suggestions.
[Neroli Shoulder Bag Rs. 2640, Navy Blue Handbag Rs. 2740, Salina Quilt Clutch Rs. 2390. More information on these other pieces here.]

After capturing the bag market, Lavie now has its eyes set on dazzling us with their range of jewellery and footwear. Lavie’s main aim is to provide all kinds of stylish accessories under one roof.

Thanks to the wide variety of bags offered by Lavie, 
there is a Lavie for every lady. She can be a young college going girl or a working woman or a dotting grandmother, there is a Lavie bag to fulfil her stylish needs.


Till then, tra-la,
 Amena!!
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